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MOBILE WEDDING INCREASES AS MORE COUPLES ARE PLANNING ON THE GO. Couples using smartphones for wedding planning activities increased from 89% in 2015 to 92% in 2017. Time-honored wedding reception traditions are also seeing a decline, with less than half (49%) of brides doing a bouquet toss (down from 53% in 2016) 37% of grooms doing a garter toss (down from 41% in 2016) and 85% of couples doing a cake cutting (down from 88% in 2016). Additional popular nontraditional reception sites include beach houses, wineries, rooftops, museums and parks. Banquet halls dropped (from 27% in 2009 to 17% in 2017), as did hotels and resorts (from 18% in 2009 to 12% in 2017) and country clubs (from 13% in 2009 to 10% in 2017). As couples look for more unique, unconventional places to host their weddings, farm, barn and ranch reception venues increased from 2% in 2009 to 15% in 2017, and historic homes rose from 12% in 2009 to 14% in 2017. Meanwhile, outdoor ceremonies increased from 39% in 2009 to 52% in 2017. Percentage of Destination Weddings: 25%įORMAL WEDDINGS ON THE DECLINE NONTRADITIONAL RECEPTION VENUES IN DEMAND.Since 2009, formal/black-tie weddings have decreased from 20% to 16%, and ceremonies hosted in a religious institution have dropped significantly, from 41% in 2009 to 22% in 2017.Popular Wedding Colors: Ivory/Champagne (37%), Dark Blue (32%) and Gold (30%).Most Popular Months to Get Married: September (16%), June (15%) and October (14%).Average Length of Engagement: 14.0 months.Most Popular Month to Get Engaged: December (16%).Average Marrying Age: Bride, 29.2 Groom, 30.9.Average Spent on a Wedding Dress: $1,509.Least Expensive Place to Get Married: New Mexico, $17,584 average spend.Most Expensive Place to Get Married: Manhattan, $76,944 average spend.Average Wedding Cost: $33,391 (excludes honeymoon).“Couples are also shifting away from formal affairs to create an experience that’s truly reflective of their personalities, and infusing more unique and unconventional ideas-from their venue and invitations to food, entertainment and more.”
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“Weddings in 2017 showed us that couples are focused on guests, as we see them pulling out all the stops to create a truly memorable experience for their wedding attendees,” said Kristen Maxwell Cooper, editor in chief of The Knot. Additionally, spend per guest has increased (from $194 in 2009 to $268 in 2017), while guest count has decreased (from 149 in 2009 to 136 in 2017), as couples aim to create the ultimate guest experience with photo booths, sparklers, selfie stations, games, musical performances, wine and liquor tastings, magicians and more. Incorporating cultural and religious traditions, such as a Chinese tea ceremony or traditional hora Jewish dance, is also very important to couples. Formal weddings have steadily decreased (20% in 2009 to 16% in 2017), as couples look to nontraditional venues such as barns, farms, historic homes, wineries, museums and parks to bring their personalities to life on their wedding day. In 2017, the average cost of a wedding was $33,391, with high spenders-those spending an average of $60,000 or more on their weddings-spending an average of $105,130 on their wedding day. This study includes national and regional statistics on the average cost of a wedding, wedding vendor cost, how couples budget for their big day, the average number of wedding guests, spend per guest, wedding style trends and other key statistics related to weddings in America. The 11th annual leading wedding industry report, the most trusted and comprehensive of its kind, surveyed nearly 13,000 US brides and grooms married in 2017 to uncover the financial spending habits and trends of real weddings in America. New York, NY/Febru– The Knot, the leading digital wedding brand, today released the results of The Knot 2017 Real Weddings Study. The Most Comprehensive Survey of Americans Married in 2017 Reveals Couples Moving Away from Formal/Black-Tie Affairs to Create Weddings That Truly Represent Who They Are as a Couple Guest Entertainment Triples Since 2009 Couples Spend an Average of $33,391 on Weddings, Incorporating Cultural, Religious and Personalized Elements, According to The Knot 2017 Real Weddings Study